
Australia's automotive industry has been in decline since the early 2000s, with companies like Mitsubishi, Ford, and Holden ceasing operations in the country. In 2017, Australia's last manufacturing plant closed, marking the end of a once-thriving industry. This paragraph will explore the reasons behind the decline and discuss the impact on the country's economy and workforce. With thousands of jobs lost and a shift in the automotive market, we will examine the factors that led to this outcome and the future of the Australian automotive industry.
| Characteristics | Values |
|---|---|
| Political parties | One advocated for free trade, the other for protectionism |
| Government support | Retreating |
| Labour costs | High compared to developing countries |
| Unionism | Militant |
| Buyer preferences | Shifted to SUVs and small engine economic vehicles |
| Manufacturing methods | Emergence of the Toyota Production System |
| Tariffs | High for large engines |
| Exports | Unable to export its way out of trouble |
| Taxpayer assistance | Ended |
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What You'll Learn

The rise in popularity of SUVs and small engine economic vehicles
The rise in popularity of SUVs and small-engine economic vehicles has played a significant role in the decline of the Australian automotive industry. Australian consumers once favoured large, powerful V6 and V8 sedan cars, such as the Holden Commodore and the Ford Falcon. However, with the increasing popularity of more fuel-efficient vehicles, the demand for these larger, less economical cars began to wane. This shift in consumer preferences caught manufacturers off guard, and they were slow to adapt to the changing market dynamics.
The growing preference for SUVs and small-engine vehicles was not the only factor that contributed to the industry's downfall. Australia's relatively high labour costs compared to neighbouring developing countries made it challenging for local manufacturers to remain competitive. The free trade agreements, particularly the 2005 deal with Thailand, further exacerbated the issue. While Australia eliminated import tariffs on Thai-made vehicles, Thailand maintained high registration fees for large-engine cars, making it difficult for Australian manufacturers to export their products competitively.
Additionally, the emergence of the Toyota Production System, also known as "lean" or "just-in-time" manufacturing, posed challenges to local production. This efficient manufacturing method, which minimises waste, made it difficult for Australian automakers to turn a profit, as they struggled to match the price points of vehicles produced by Japanese and Korean brands.
The decline in the Australian automotive industry resulted in significant job losses. The closure of Holden's factory in 2017 left 2,500 people without jobs, adding to the thousands already impacted by the earlier departures of Ford, Toyota, and Mitsubishi. The industry's demise also had a ripple effect on supply chains, with second- and third-tier suppliers of automotive components facing similar challenges.
While the rise in popularity of SUVs and small-engine economic vehicles was a significant factor, it was part of a broader set of circumstances that led to the demise of Australia's automotive industry. The combination of changing consumer preferences, global economic pressures, and the challenges of remaining competitive in a dynamic market ultimately led to the departure of car manufacturers from Australia.
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Cheaper labour costs in nearby developing countries
Australia's automotive industry has been in decline for some time, with the last manufacturing plant closing in 2017. Several factors have contributed to this, including a shift in consumer preferences towards SUVs and small-engine economic vehicles, which the local manufacturers failed to adapt to. However, one of the most significant reasons for the industry's demise is the cheaper labour costs in nearby developing countries.
Australia is surrounded by developing nations with significantly lower labour expenses. The average annual wage for a worker in the automotive industry in Australia is AU$69,000, which is substantially higher than the AU$12,500 earned by a worker in Thailand. This wage disparity makes it challenging for Australian car manufacturers to remain competitive with Japanese and Korean brands, which can offer lower prices for vehicles of similar engine size and specifications.
The free trade agreements Australia has with these low-labour-cost countries have further exacerbated the issue. For instance, the 2005 deal with Thailand eliminated import tariffs on cars from Thailand, resulting in over two million Thai-made vehicles being imported into Australia. In contrast, Australia struggled to export its vehicles to Thailand due to high registration fees for large-engine cars, which included popular Australian models such as Fords and Holdens.
The high labour costs in Australia, combined with the difficulty of exporting to nearby developing countries, made it increasingly challenging for the automotive industry to sustain itself economically. This ultimately led to the departure of major car manufacturers from the country, as they sought more cost-effective production locations.
Additionally, the decline of the Australian automotive industry has had significant social costs. The University of Adelaide estimated that about one-third of sacked blue-collar workers from the automotive industry are likely to become long-term unemployed, requiring significant retraining to transition to other sectors.
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The emergence of the Toyota Production System
The decline of Australia's automotive industry can be attributed to various factors, including a mining boom, waning government support, and the emergence of the Toyota Production System (TPS). While Toyota itself eventually left Australia, its production system played a significant role in reshaping the automotive landscape.
The TPS is a management system that revolutionized manufacturing and logistics for automobile manufacturers, including their interactions with suppliers and customers. Developed by Toyota between 1948 and 1975, it was originally known as "Just-in-time production." The system was inspired by the efficient inventory management practices of American supermarkets, which only restocked shelves with enough products to fill the available space.
The TPS has two main pillars: Just-in-Time and Jidoka. Just-in-Time focuses on producing only what is needed, when it is needed, and in the required quantity. This minimizes interruptions and slowdowns in the production process, ensuring a consistent flow of high-quality products. Jidoka, translated as "automation with a human touch," empowers workers to quickly identify and rectify issues to prevent defective products and improve productivity.
The TPS aims to eliminate waste and achieve maximum efficiency. By streamlining processes and reducing waste, Toyota could deliver vehicles to customers quickly, at a low cost, and with high quality. This system, also known as "lean manufacturing," was a significant challenge for localized production in Australia, contributing to the decline of its automotive industry.
Toyota's production system has been widely recognized and adopted beyond the automotive industry. Toyota itself has offered instruction and donated its expertise to non-profit organizations to increase their efficiency and impact. The TPS's focus on waste elimination, continuous improvement, and customer-centricity has made it a renowned and influential production methodology.
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The government's decision to end taxpayer assistance
The Australian government's decision to end taxpayer assistance to the automotive industry was influenced by a range of factors, marking a significant shift in the country's economic landscape. Beginning in 1985, the government implemented a strategy to consolidate the auto industry, aiming for increased competitiveness globally. This resulted in only four major manufacturers remaining in the early 2000s: Mitsubishi, Toyota, Ford, and Holden. Despite this, the industry continued to struggle, with the emergence of the Toyota Production System, or "lean manufacturing," disrupting traditional production methods.
The high labour costs in Australia compared to neighbouring developing countries also played a crucial role. With cheaper labour available elsewhere, it became increasingly difficult for Australian manufacturers to keep vehicle prices competitive, especially with the influx of imported cars from Japan, Korea, and later Thailand, following free trade agreements. The shift in consumer preferences towards SUVs and smaller, more economical vehicles further impacted the industry, as local manufacturers specialising in larger engines struggled to adapt.
While the government's move away from taxpayer assistance may have been a necessary step towards adapting to a changing economic landscape, it also marked the end of an era for Australia's automotive industry, leaving a lasting impact on the country's manufacturing capabilities and employment landscape. The decision underscores the complex dynamics between government intervention, industry sustainability, and the social consequences of economic policy decisions.
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Militant unionism
The decline of Australia's automotive industry has been attributed to various factors, including government policies, global economic pressures, and shifts in consumer preferences. However, one factor that has often been cited is militant unionism.
In addition to work bans, unions have also negotiated enterprise workplace agreements with car manufacturers, delivering "productivity" gains for the companies. Union officials were integrated into tripartite committees with corporate executives and government representatives, planning the ongoing restructuring of the industry. This collaboration between unions and management has led to accusations of union officials benefiting at the expense of the working class. While union officials enjoy comfortable upper-middle-class salaries, workers have faced job losses and cuts to working conditions to become "internationally competitive."
The unions' role in suppressing opposition within the assembly plants further highlights their militant nature. In one instance, the unions assisted management at Ford's Broadmeadows plant in victimizing and sacking 20 militant workers in 1991. This was followed by the announcement of 500 additional job cuts just weeks later. The unions' involvement in such decisions indicates their willingness to side with management against the interests of their own rank-and-file members.
The actions of militant unions have had a significant impact on the Australian automotive industry. While unions claim to fight for the defence of workers' conditions, their collaboration with corporate management and suppression of opposition have contributed to the decline of the industry and the loss of thousands of jobs. As a result, Australia witnessed the closure of its last manufacturing plant in 2017, ending over a century of car manufacturing in the country.
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Frequently asked questions
Car manufacturers are leaving Australia due to a combination of factors, including the emergence of cheaper labour in neighbouring countries, the changing preferences of Australian consumers, and the high costs of local manufacturing.
The Toyota Production System, also known as "lean" or "just-in-time" manufacturing, was a significant challenge to local production in Australia. This method relied on close coordination with suppliers to eliminate waste in shipping and storage, which was difficult for Australian automakers to adapt to.
The Australian government's decision to end taxpayer assistance to the automotive industry and encourage free trade contributed to the decline. The government grew tired of subsidising the industry, and the removal of import tariffs made it easier for foreign cars to enter the market.
The closure of car manufacturing plants has resulted in significant job losses, with thousands of employees laid off and entire factory towns impacted. The industry's decline has also led to a decrease in the volume of Australian-made cars, with local manufacturers struggling to compete with the influx of imported vehicles.
































