On Wednesday, January 24, 2024, a massive fire broke out inside a mattress warehouse in North Brunswick, New Jersey. The fire started around 4 pm on the 600 Block of Nassau Street, near Georges Road. Thick plumes of black smoke could be seen for miles, and explosions were heard by residents. Firefighters from multiple agencies responded to the scene and continued to battle the blaze into the night. Police warned drivers and pedestrians to avoid the area due to the smoke and fire. There were no reported injuries, and the cause of the fire is still unknown.
What You'll Learn
Fire at a mattress warehouse
On Wednesday, January 24, 2024, a massive fire broke out at a mattress warehouse in North Brunswick, New Jersey. The fire started in the afternoon, around 4 pm, at the Dream Well Inc. mattress company, located on the 600 block of Nassau Street, near Georges Road.
Thick plumes of black smoke could be seen for miles, and flames were shooting out of the building. Residents in the area reported hearing explosions and seeing thick smoke. The entire rear of the building was engulfed in flames by the time firefighters arrived. The fire spread to the roof, causing it to collapse.
The warehouse contained not only mattresses but also highly flammable construction materials like wood and propane tanks, which fueled the fire. The blaze escalated to eight alarms within hours, and firefighters from neighbouring counties were called to assist. The previous water main break in the area caused problems for firefighters, as they had to bring extra water to the scene.
Nearby homes were evacuated as a precaution, and police urged drivers and pedestrians to avoid the area due to the fire and road closures. Fortunately, no injuries were reported, and there were no deaths. Firefighters continued to battle the blaze into the night, and it was under control by the next day. However, they expected to be on the scene through the night to get the fire under control and douse hotspots.
The cause of the fire is still under investigation.
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Fire on Nassau Street
On Wednesday, January 24, 2024, a massive fire broke out at a mattress warehouse in North Brunswick, New Jersey, sending plumes of thick black smoke into the air that could be seen for miles. The fire started on the 600 Block of Nassau Street, near Georges Road, around 4 p.m. in the afternoon.
The North Brunswick Fire Department received assistance from multiple fire agencies and firefighters from other counties who responded to the scene. The fire was challenging due to a previous water main break in the area, requiring additional water to be brought to the site. Crews worked through the night to battle the blaze, which sent flames and smoke shooting out of the building.
Residents in the area reported hearing explosions and seeing thick smoke. Some people who lived near the warehouse, like Jackie Cusmano, said they heard loud noises around 4 p.m., with propane tanks exploding and the fire spreading rapidly. Cusmano's family was evacuated as a precaution, along with other nearby homes.
The fire occurred at Dream Well Inc., a mattress company located on Nassau Street. The warehouse contained not only mattresses but also construction materials and propane tanks, increasing the danger. Fortunately, there were no reported injuries, and residents were allowed to return to their homes that evening.
Police and fire personnel urged drivers and pedestrians to avoid the area near Georges Road and Nassau Street due to the fire and heavy smoke. The cause of the fire is still unknown and under investigation.
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Firefighters battle the blaze
A massive fire broke out in a mattress warehouse in North Brunswick, New Jersey, on Wednesday, January 24, 2024. The fire started around 4 pm and sent plumes of thick black smoke into the air, visible from miles away. The North Brunswick Fire Department received assistance from multiple fire agencies and firefighters from neighbouring counties as they battled the blaze into the night.
The warehouse, located on the 600 Block of Nassau Street near Georges Road, contained mattresses, construction materials, and propane tanks. The fire was fuelled by these materials, causing explosions and shooting flames out of the building. Residents reported hearing loud noises and explosions, and seeing thick smoke. The fire also caused a portion of the warehouse roof to collapse.
A previous water main break in the area created additional challenges for the firefighters, requiring them to bring extra water to the scene. Despite these obstacles, the firefighters' professionalism and training ensured there were no reported injuries or deaths. Their efforts contained the fire and prevented it from spreading to nearby homes, which were evacuated as a precaution.
Police urged drivers and pedestrians to avoid the area near Georges Road and Nassau Street due to the fire and smoke hazard. The cause of the fire is yet to be determined.
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Evacuations of nearby homes
On Wednesday, January 24, 2024, a massive fire broke out at a mattress warehouse in North Brunswick, New Jersey, leading to the evacuation of nearby homes. The fire, which started around 4 pm, sent plumes of thick black smoke into the air that could be seen for miles.
The North Brunswick Police Department urged residents to avoid the area near Georges Road and Nassau Street due to the fire and resulting smoke. Nearby roads, Route 1, and New Jersey Transit remained open during the fire.
As the fire spread, nearby residents reported hearing explosions and seeing flames shooting out of the building. One resident, Jackie Cusmano, described hearing "a bunch of propane tanks exploding" and seeing the fire spread rapidly.
As a precaution, Cusmano and her family, along with other residents in the area, were evacuated from their homes. Fire officials indicated that residents would likely be able to return to their homes later that evening, and no injuries were reported.
The cause of the fire is still under investigation, and firefighters from multiple agencies worked tirelessly to bring it under control. A previous water main break in the area presented an additional challenge, requiring firefighters to bring extra water to the scene.
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No injuries reported
On Wednesday, January 24, 2024, a massive fire broke out inside a mattress warehouse in North Brunswick, New Jersey. The fire started around 4 pm, sending smoke and flames shooting into the air, visible for miles around. The cause of the fire is not yet known.
Thick plumes of smoke billowed from the building, filling the neighbourhood with black smoke. The fire also caused a partial roof collapse. Firefighters from multiple agencies responded to the scene and continued to battle the blaze into the night. A previous water main break in the area caused additional challenges for the firefighters, requiring them to bring extra water to the scene.
The fire resulted in the evacuation of nearby homes and businesses as a precaution. Residents who lived near the warehouse reported hearing explosions and seeing thick smoke. One resident, Jackie Cusmano, described the scene as "just a bunch of the propane tanks exploding and just the fire setting ablaze so quick."
Despite the magnitude of the fire and the subsequent evacuations, no injuries were reported. This is a testament to the professionalism and dedication of the first responders and emergency services. The quick response and effective management of the situation ensured the safety of those in the area.
North Brunswick Mayor Francis Womack commended the efforts of the volunteers from the local fire companies and rescue squad, stating, "Through their professionalism and training, there were no deaths or injuries and the fire was not allowed to spread." The successful containment and management of the fire without any reported injuries is a testament to the preparedness and coordination of the emergency response teams.
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Frequently asked questions
The fire is located at a mattress warehouse on the 600 Block of Nassau Street, near Georges Road.
The fire started on Wednesday, January 24, 2024, around 4 pm.
No injuries have been reported.
Firefighters from multiple agencies are battling the blaze, and police have urged drivers and pedestrians to avoid the area due to thick smoke.
A previous water main break in the area caused issues, requiring firefighters to bring extra water to the scene.