
Butter is a dairy product made from the fat and protein components of milk or cream. It is a popular food item in Australia, with many brands available in the market. Some popular butter brands in Australia include Allowrie, Devondale, Lurpak, Mainland, Pepe Saya, and Western Star. While there are many Australian-made butter brands, some brands like Westgold and Mainland are imported from New Zealand and sold in Australian supermarkets.
| Characteristics | Values |
|---|---|
| Butter Brands | Allowrie, Devondale, Lurpak, Mainland, Pepe Saya, and Western Star |
| Grass-Fed Butter Brands | Westgold, Pepe Saya, Ashgrove, Myrtleford Cultured Butter, Organic Times, Paris Creek |
| Country of Origin Misinformation | Woolworths claims that New Zealand-made butter is Australian-made |
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What You'll Learn

Grass-fed butter in Australia
Grass-fed butter is butter made from the milk of cows that have been fed grass. In Australia, there are a variety of options for purchasing grass-fed butter, although it is important to note that there is no milk available from 100% grass-fed cows. Generally, any grass-fed statements mean that about 95% of their diet is grass, but they are also given brewer's grain to help with digestion and milk production. During dry periods, cows are also supplemented with lucerne hay and grain.
Some popular options for grass-fed butter in Australia include:
- Organic Times - This is an Australian dairy-farmed butter that claims to be made from 100% grass-fed cows.
- Westgold butter - This is a New Zealand dairy-farmed butter available at most Woolworths stores in Australia. New Zealand has an abundance of grass, making it economically unfeasible to farm dairy cows with grain feed.
- Pepe Saya - This Australian butter is available at gourmet grocers and farmers' markets and is a favourite among some Australians.
- Paris Creek - This Australian butter is from the Fleurieu Peninsula near Adelaide and is available at health and gourmet food stores, as well as some Coles locations.
- Allowrie butter - This Australian dairy-farmed butter is available at Woolworths and is a good option when other options are unavailable. The cows are primarily grass-fed, but their diet may be supplemented with grain or hay silage when grass is scarce.
- Mainland butter - This butter is made from cows that are predominantly grass-fed but may include some silage during periods of seasonal grass shortage.
When purchasing grass-fed butter, it is important to be aware that the label "Organic" does not necessarily mean the cows are grass-fed. Additionally, 100% grass-fed butter is nearly impossible to find, and most butter options will include some grain feed for the cows.
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Tasmanian butter
Tasmania is known for producing some of the finest butter in Australia. One notable example is the Meander Valley Cultured Butter, a salted, French-style butter with a creamy, rich, and delicate flavour, perfect for enjoying with fresh, crusty bread. It is produced by the Meander Valley Dairy and can be purchased online through Tasmanian Gourmet Online.
Another renowned Tasmanian butter is the Tasmanian Truffled Butter, crafted by local specialty cheese maker Rod Wyker. This butter is also made in the French style, with a creamy, rich, and delicate flavour. The addition of selected black truffles creates a decadent product. This butter is perfect for melting over warm steak, chicken, or fish, or as a garnish for pasta or scrambled eggs. The Tasmanian Truffled Butter is produced by the Southern Sky Cheese Company in Perth, Tasmania, and can be purchased online through Tamar Valley Truffles.
In addition to these specialty butters, Tasmania is also home to mainstream butter brands such as Mainland, which can be found in major Australian supermarkets like Coles and Woolworths.
Tasmania's dairy industry benefits from the state's lush pastures and clean, natural environment, contributing to the high quality and flavour of its butter products.
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Australian butter made in New Zealand
In 2020, the New Zealand Herald reported that an Australian supermarket, Woolworths, was selling a Kiwi-made product marked as 'Australian made'. The product in question was Essentials Salted Butter, which was described on the Woolworths website as being "Australian made", despite the back of the packaging clearly stating it was a "product of New Zealand".
Under "product details" on the Woolworths website, the butter was described as being "made in New Zealand" but "packed in Australia". This situation arose following reforms regarding country-of-origin food labelling, which came into effect on July 1, 2020. These reforms stated that food products must display clearly where the product came from and where it was packed.
The Australian Competition and Consumer Commission guide to country of origin claims states that, "unlike the 'grown in' or 'product of' claims, the source of a product's individual ingredients or components is not relevant to a 'made in' claim". This means that a product's ingredients or components do not need to be from a country for it to claim that it was 'made' in that country.
New Zealand butter is made from high-quality fresh cream and is known for its superior flavour and versatility. It is used in cooking, baking, and spreads, and is also available in unsalted and salted varieties.
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Top-rated butter in Australia
Butter is an essential ingredient in many recipes and a staple in most kitchens. While personal preferences vary, some butters are considered superior to others in terms of taste, texture, and overall quality. Here is a list of the top-rated butters available in Australia:
Mainland Butter
Mainland is a New Zealand dairy brand that sells its butter and cheese products in Australia. It offers a range of salted and salt-reduced options, as well as organic salted blocks, tubs, and pure butter sticks. Mainland butter is available at Coles and Woolworths stores across the country. Some consumers prefer it over other brands for its taste and quality.
Kerrygold Pure Irish Salted Butter
Kerrygold's Pure Irish Salted Butter has the equal-lowest percentage of milk fat at 80%. In a blind taste test conducted by CHOICE, this butter took the top spot for both overall quality and taste. The judges praised its "mild creamy aroma, fresh, clean flavour, and aftertaste."
Lurpak Butter
Lurpak butter is widely available in Australia and is known for its attractive packaging. It is a popular choice for many Australian consumers, although some may find its ingredients list a bit concerning.
Pepe Saya Butter
Pepe Saya butter is considered a premium product by some. However, it has received mixed reviews, with some consumers finding it too pure or leaving a cheesy aftertaste.
Devondale Butter
Devondale offers a range of salted, unsalted, and cultured butter products. Its butter has been included in blind taste tests conducted by CHOICE to determine the best-tasting butter in Australia.
Western Star Butter
Western Star is another popular butter brand in Australia, offering salted, unsalted, and cultured butter options. It has been included in taste tests by CHOICE to determine the top-rated butter in the country.
It's worth noting that factors such as taste, texture, consistency, value for money, packaging convenience, and variety influence consumers' preferences for butter brands. Additionally, the environmental and social impact of the company, as rated by Shop Ethical, may be considered by some consumers when choosing a butter brand.
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Where to buy butter in Australia
Butter is a staple in many kitchens, adding flavour and texture to dishes. If you're looking to buy butter in Australia, there are several options available to you, including supermarkets, specialty food stores, and online retailers. Here's a guide to help you find the best butter for your needs.
Supermarkets: Major supermarket chains such as Coles and Woolworths offer a variety of butter options, including salted, unsalted, and cultured butter. These stores are conveniently located throughout Australia, making them a convenient option for many.
Specialty Food Stores: For a more curated selection of butter, specialty food stores such as Harris Farm Markets offer a range of options, including organic and grass-fed butter. These stores often have knowledgeable staff who can help you choose the right butter for your needs.
Online Retailers: Buying butter online is also an option, with websites like Australian Organic Meat Co. offering a wide range of organic, grass-fed butter. This option is particularly convenient if you're looking for specialty butter that may not be available in your local area. Australian Organic Meat Co. offers delivery services to residents in Brisbane, Gold Coast, and Sunshine Coast, ensuring a fresh and hassle-free shopping experience.
Reviews and Ratings: When choosing a butter to buy, it can be helpful to consult reviews and ratings from experts and other consumers. CHOICE, for example, offers taste tests and ratings for butters available in Australia, taking into account factors such as flavour, aroma, texture, and presentation. Shop Ethical, on the other hand, rates the environmental and social impact of the company, helping you make an informed decision about the butter you buy.
Price and Availability: Butter is generally affordable and widely available in Australia. Prices may vary depending on the brand, type of butter, and retailer. It's worth shopping around to find the best price and checking for any special offers or discounts.
By considering your preferences, location, and the specific type of butter you're looking for, you can easily find a convenient source of butter in Australia that meets your needs and enhances your cooking and baking experiences.
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Frequently asked questions
Butter is made in various places in Australia, including Tasmania, the Fleurieu Peninsula near Adelaide, and Tassie. Some popular brands of butter made in Australia include Pepe Saya, Organic Times, Paris Creek, and Mainland.
There are several types of butter made in Australia, including salted, unsalted, and cultured.
Australian-made butter can be purchased at major supermarkets, such as Coles and Woolworths, as well as at farmers' markets and online.











































