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Smarties are colourful milk chocolate buttons encased in a crispy candy shell. They are primarily sold in Europe, Canada, South Africa, Australia, and the Middle East. Smarties are manufactured by Nestle, which has a presence in Australia, and are available in 700g packs made in Australia. However, it is unclear if all Smarties consumed in Australia are produced locally, as production for the global market has moved from York, England, to Germany.
| Characteristics | Values |
|---|---|
| Company | Nestle |
| Weight | 700g |
| Flavour | Milk Chocolate |
| Shell | Crispy |
| Colours | Eight different colours |
| Country | Australia |
| No | Artificial Colours, Flavours or Preservatives |
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What You'll Learn
Smarties are made by Nestle in Australia
Smarties are colourful, crunchy little chocolate buttons made by Nestle in Australia. They are made of premium milk chocolate, encased in eight different colours of crispy, candy shells. They are sold in 700g bags and are free from artificial colours, flavours, or preservatives.
Smarties were first made in the UK by Rowntree's of York, England, in 1882 under the name "Chocolate Beans". In 1937, they were renamed "Smarties Chocolate Beans", and the name was soon shortened to just "Smarties". In 2007, production moved from York to Hamburg, Germany, where a third of them were already being made. The brand is now owned by Nestle, which also manufactures Smarties in Australia.
Nestle Australia's Smarties are sold in bags of 410g, which is smaller than the bags available in the UK. They are also sold in rectangular boxes, giant tubes, stand-up bags, and paper bags. Smarties are not distributed in the United States, where the trademark name is held by the Smarties Candy Company, which manufactures its own hard tablet sweet under the Smarties brand name.
In addition to the traditional loose Smarties, Nestle has introduced several variations of the product. These include chocolate bars and eggs with Smarties fragments, chocolate-and-vanilla ice cream with Smarties pieces (Smarties Fusion), and the Smarties McFlurry, which was sold by McDonald's for a limited time.
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They are sold in 700g bags
Smarties are colourful, crunchy little chocolate buttons made by Nestle. They are sold in 700g bags and are made in Australia. The product is marketed towards children and is made with milk chocolate encased in a crispy shell. The shell comes in eight different colours. Smarties are primarily sold in Europe, Canada, South Africa, Australia, and the Middle East. They are not distributed in the United States, where the trademark name is held by the Smarties Candy Company.
Smarties were first made in York, England, by confectionery company Rowntree's of York in 1882. They were originally called "Chocolate Beans" but were renamed "Smarties Chocolate Beans" in 1937, and the name was later shortened to "Smarties". In 2007, production moved from York to Germany, where a third of them were already being made.
Over the years, Smarties have undergone various changes in their range of colours. For instance, before 1958, dark-brown Smarties had a plain-chocolate centre, while light-brown ones were coffee-flavoured. In 1988, a blue Smartie was introduced, replacing the light-brown variety, as part of a campaign opposing the purchase of Rowntree Mackintosh Confectionery by Nestlé.
In addition to the 700g bags, Smarties are also sold in other packaging formats in some countries. For instance, in Canada, they can be purchased in rectangular boxes, giant tubes, stand-up bags, or paper bags.
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They are also available in 410g bags in Australia and New Zealand
Smarties are colourful, crunchy little chocolate buttons made by Nestlé. They are primarily sold in Europe, Canada, South Africa, Australia, and the Middle East. In Australia, Smarties are manufactured in 700g packs, which are available at various warehouses and shops. They are also available in 410g bags in Australia and New Zealand.
Smarties have a long history, dating back to 1882 when they were first sold as "Chocolate Beans" by the confectionery company Rowntree's of York, England. Over the years, the product evolved, and in 1937, they were renamed "Smarties Chocolate Beans" before the name was shortened to just "Smarties". The packaging and branding have also undergone changes to appeal to younger consumers and improve functionality.
In 2007, Smarties production moved from York to Germany, specifically Hamburg, where a third of the Smarties were already being produced. This move aimed to harmonize the ingredients with the Smarties product, as seen with the transfer of Lentilky production to Hamburg in 2021. The ingredients and colours of Smarties have also evolved over time, with Nestlé removing all artificial colourings from Smarties in the United Kingdom in 2006 and replacing synthetic dyes with natural ones.
While Smarties are widely enjoyed in Australia and New Zealand, they are not distributed in the United States due to trademark issues. Instead, the Smarties Candy Company in the US manufactures its own hard tablet sweets under the same trademark name. Despite this, Smarties have a dedicated following, and their unique combination of milk chocolate in a crispy shell continues to delight consumers in Australia, New Zealand, and beyond.
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Smarties are colourful chocolate buttons
In Australia, Smarties are made by Nestlé Australia and come in a 700g package. They consist of premium milk chocolate encased in eight different colours of crispy, candy shells. The product is free from artificial colours, flavours, or preservatives.
The Smarties brand has undergone several changes over the years. In 2006, Nestlé removed all artificial colourings from Smarties in the United Kingdom, opting for natural dyes. However, they were unable to source a natural blue dye, which led to the discontinuation of blue Smarties.
Smarties are also available in other forms, such as chocolate bars and eggs with Smarties fragments. Additionally, they can be found in chocolate-and-vanilla ice cream with Smarties pieces, known as Smarties Fusion. McDonald's previously offered a Smarties McFlurry, although its availability varies across different countries.
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They have no artificial colours, flavours or preservatives
Smarties are manufactured by Nestle and are sold in Australia, Canada, South Africa, the Middle East, and Europe. Smarties are colourful, crunchy, little chocolate buttons. Each Smartie consists of premium milk chocolate encased in a crispy candy shell. They come in eight different colours, including red, green, brown, blue, orange, and yellow.
Smarties are made without any artificial colours, flavours, or preservatives. In 2006, Nestlé announced that it would remove all artificial colourings from Smarties in the United Kingdom, replacing synthetic dyes with natural alternatives. However, as they were unable to source a natural blue dye, the blue Smarties were removed from circulation. In Australia, Smarties are sold in 410-gram bags and 700-gram packs.
The production of Smarties has undergone some changes over the years. In 2007, production moved from York, England, to Germany, where a third of them were already being made. This change was made to harmonize the ingredients with the Smarties product, as well as to create a fresh and appealing brand image, with new lightweight and compact packaging.
Red Smarties, which were once dyed with cochineal, a derivative extracted from female cochineal insects, now use a pigment extracted from red cabbage in the United Kingdom. Smarties are also available in various forms, such as chocolate bars, eggs with Smarties fragments, and chocolate-and-vanilla ice cream with Smarties pieces, known as Smarties Fusion.
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Frequently asked questions
Smarties are made in Germany, but they are also made in Australia and can be purchased in 410 g bags or 700 g packs.
Smarties in Australia are manufactured by Nestlé.
Smarties are made of premium milk chocolate, encased in eight different colours of crispy, candy shells. They contain no artificial colours, flavours, or preservatives.
Yes, Smarties are sold primarily in Europe, Canada, South Africa, the Middle East, Australia, and New Zealand.
