Leslie Massey
If you're looking to create a website in Austria, there are a few things you need to know. Firstly, Austrian websites typically end with the country code '\.at'. This country code domain extension (ccTLD) was introduced in 1988 and is open for registration to any person, company, or non-profit organisation worldwide. Registering a .at domain is a great way to show that your business is localised to Austria and can help you rank well in local search results. Additionally, you'll need to comply with Austrian and EU laws, including data protection regulations and privacy directives.
| Characteristics | Values |
|---|---|
| Country code domain extension | .at |
| Country | Austria (Österreich) |
| Registration | Open to anyone worldwide |
| Registration period | 1 year |
| Registration cost | $15.00 for 1 year |
| Sponsoring organisation | nic.at GmbH |
| Number of domains | 1,212,182 (as of 2014) |
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What You'll Learn
Registering a .at domain
The ..AT domain extension is the country code domain for Austria. Anyone can register a .AT domain name as there are no restrictions. This means that any person, company, or non-profit organisation worldwide can register. The only requirements are that individuals must be of age and that organisations must specify their names with their valid legal spelling.
You can register your unique .AT domain name for 1 year. This can be done through domain registrars such as NTC Hosting or EuroDNS. NTC Hosting offers .AT domain registration for $15.00 for 1 year. EuroDNS provides free extras with every .AT domain registration, including a free Alpha SSL certificate to authenticate your business and protect your customers' private information, a free email address, and Classic DNS to keep your website fast.
When choosing a domain registrar, it is important to consider factors such as customer support, security, and effortless account management, in addition to price. It is also worth noting that the ..AT domain is not considered generic, so it will target Austria specifically. This can be a benefit if you are looking to target Austrian users, but it may not be suitable if your target audience is in a different country.
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The .at domain extension
Registering a .AT domain name is a vital part of a marketing and SEO strategy if you are looking to target an Austrian audience. This is because a language-specific website with a country code domain demonstrates your company's loyalty to local markets. It also helps your website rank well in local search results, as search engines match a user's IP address with that of the website.
There are several benefits to registering a .AT domain name. Firstly, it is a unique and catchy way to represent your business or organisation in Austria. Secondly, it comes with several freebies, such as a free Alpha SSL certificate to protect your customers' private information, a free email address, and Classic DNS to keep your website speedy. Additionally, registering a .AT domain name is easy and comes with domain security features such as two-step verification and domain privacy to protect your account and conceal your contact details online.
The .AT domain also supports various second-level domains such as .CO.AT, intended for companies, and .OR.AT, targeted at organisations, with no restriction on the type of business or activity. You can register your .AT domain name for a period of 1 year, and you will receive status alerts via email informing you of the domain's upcoming expiry date.
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Country-code top-level domain
The implementation of ccTLDs was started by the Internet Assigned Numbers Authority (IANA), which is part of the Internet Corporation for Assigned Names and Numbers (ICANN). ICANN regulates the allocation of all ccTLDs, while a Network Information Center (NIC), or Domain Name Registry, is responsible for the management and registration of all regional domain extensions in a country.
There are now more than 200 ccTLDs, with 255 as of 20 May 2017 and 308 delegated ccTLDs as of 2025. The highest number of domains are found in .cn (China), .tk, .de (Germany), .uk (United Kingdom), .nl (Netherlands), and .ru (Russian Federation).
The /.AT domain extension is the ccTLD for Austria. The .AT domain is open for registration to any person, company, or non-profit organization worldwide. There are no restrictions, meaning anyone can register a .AT domain name, regardless of their country of residence. This makes it a popular choice for domain hacks, where the extension forms the last two letters of a word or phrase, such as "autom.at" or "form.at". Registering a .AT domain name is a vital part of an Austrian marketing and SEO strategy as it will rank well in local search results.
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Registration restrictions
The ..AT domain extension is the country code domain for Austria. There are no restrictions on who can register a .AT domain name, meaning anyone can register one. However, there are some registration requirements. Individuals must be of age, and organisations must specify their names with their valid legal spelling.
The .AT domain is not considered generic, so it will target Austria specifically. This means that registering a .AT domain name is a vital part of your marketing and SEO strategy if you're looking to target an Austrian audience. A language-specific website with a country code domain and a listing in local directories demonstrate that you're supporting the local economy. Your website will rank well in local search results because search engines match a user's IP address with that of the website.
There are some important legal formalities to comply with Austrian and EU law when launching a website in Austria. The main ones are the EU regulations, including the General Data Protection Regulation (GDPR) and the ePrivacy Directive (cookie usage, email marketing, data minimisation). All companies in Austria that operate a website are subject to the information obligations of the E-Commerce Act (ECG) and the Corporate Code (UGB) or the Trade Regulation (GewO). Additionally, Austria has some additional requirements on top of the standard EU GDPR and ePrivacy Directive.
Another important consideration is the website Impressum, which should be easy to access and regularly updated to reflect any changes. If data is being transferred outside of the EU, you must check that the third country offers an adequate level of protection as defined by the European Commission. The Austrian Data Protection Authority is the national supervisory authority for data protection in the country.
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Website regulations
When creating a website in Austria, there are several regulations and requirements that must be adhered to. These include both Austrian and EU laws and guidelines. Here is an overview of the key regulations to consider:
EU Regulations
The General Data Protection Regulation (GDPR) and the ePrivacy Directive are crucial EU regulations that apply to websites operating in Austria. The ePrivacy Directive covers areas such as cookie usage, email marketing, and data minimisation. It is important to ensure compliance with these directives to protect user privacy and avoid legal consequences.
Austrian Regulations
Austrian law imposes several additional requirements on top of the EU GDPR and ePrivacy Directive. These include the E-Commerce Act (ECG), the Corporate Code (UGB), and the Trade Regulation (GewO). The Media Act, which includes disclosure requirements, is also relevant. One of the key considerations for websites in Austria is the Impressum regulation. This requires that specific information about the website owner, including their name and address, be easily accessible to visitors and regularly updated. This information cannot be hidden behind domain privacy notices.
Domain Registration
When registering a domain for your website in Austria, the country code domain extension (ccTLD) is ".at". This domain extension is not considered generic, specifically targeting Austria. There are no restrictions on who can register an ".at" domain, and it is a popular choice for creating catchy domain names that use the "at" idiom, such as "arrive.at" or "good.at". The ".at" domain extension also offers various second-level domains such as "co.at" for companies and "or.at" for organisations, with no restrictions on the type of business or activity.
Data Protection
Austria's data protection authority, the Austrian Data Protection Authority, oversees data protection in the country. When transferring data outside of the EU, it is essential to ensure that the receiving country provides an adequate level of protection as defined by the European Commission's "Adequacy Decision".
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Frequently asked questions
The website code for Austria is ..at.
Anyone can register a .at domain name. There are no restrictions on who can register, and individuals, companies, and non-profit organizations worldwide are eligible.
The registration period for a .at domain name is one year.
In addition to complying with EU regulations such as the General Data Protection Regulation (GDPR) and the ePrivacy Directive, websites operating in Austria must also adhere to Austrian regulations such as the E-Commerce Act (ECG), the Corporate Code (UGB), and the Trade Regulation (GewO).
