Swarovski Crystal Factory: A Sparkling Austrian Destination

where is the swarovski crystal factory in austria

Swarovski Crystal Worlds, also known as Swarovski Kristallwelten, is a popular tourist attraction in Wattens, Austria. The Swarovski crystal factory is located near Innsbruck in the village of Wattens in Tyrol. The factory was established in 1895 by Daniel Swarovski, who was born in the Czech Republic, to take advantage of the local hydroelectricity for energy-intensive grinding processes. The Swarovski Crystal Worlds museum features art installations, a crystal garden, an ice passage, mirrored rooms, and a giant with a waterfall cascading from its mouth.

Characteristics Values
Location Wattens, Tyrol, Austria
Address Kristallweltenstraße 1, 6112 Wattens, Austria
Year of Opening 1995
Founder Daniel Swarovski
Year of Founding Swarovski 1895
Nearby Cities Innsbruck, Graz, Salzburg
Transportation Car, Bus, Train, Cable Car
Attractions Crystal Forest, Crystal Dome, Giant, Cinderella's Slipper, Crystal Clouds, Carousel

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Swarovski Crystal Worlds in Wattens, Austria

The Crystal Worlds were originally created in 1995 by multimedia artist André Heller to commemorate Swarovski's centenary. The giant, designed by Heller, serves as the thematic centerpiece, with a waterfall cascading from its mouth. Inside the Giant are exhibition spaces inspired by the historic chambers of art and curiosities favoured by aristocratic families in the 16th century. The Chambers of Wonder feature interpretations of crystals by renowned artists, designers, and architects, including Brian Eno, Tord Boontje, and Salvador Dalí.

The gardens at Swarovski Crystal Worlds offer a mesmerizing experience with the Crystal Cloud as its crowning piece. Designed by Andy Cao and Xavier Perrot, the Crystal Cloud floats above the black mirror water, reflecting the light like stars in the night sky. The garden also features a glittering carousel, a labyrinth, a play tower, and a modern play area, making it a delightful experience for visitors of all ages.

Swarovski Crystal Worlds is more than just an art and crystal exhibition; it's a destination for culinary delights. The on-site restaurant, Daniels Kristallwelten, offers international, regional, and Tyrolean cuisine, as well as seasonal specialties. The world's largest Swarovski store is also located here, offering a unique shopping experience with spectacular art installations.

With its blend of art, innovation, and crystal magic, Swarovski Crystal Worlds in Wattens, Austria, has become a popular tourist destination, attracting over 15 million visitors as of 2019. It offers a captivating and immersive experience, showcasing the allure and brilliance of Swarovski crystals in a spectacular way.

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Swarovski Crystal Worlds giant

Swarovski Crystal Worlds, also known as Swarovski Kristallwelten, is located in Wattens, a village a few miles from Innsbruck, Austria, often referred to as the "Homeland of the Crystal". The village is surrounded by breathtaking landscapes, including the famous Zillertal and the Karwendel Nature Park, and is known for its winter sports and hiking trails.

At the entrance to the Swarovski Crystal Worlds Theme Park stands the iconic "Giant", a unique fountain created by Austrian artist André Heller in 1995 to celebrate the centenary of the Swarovski foundation. The Giant is an impressive and imposing figure with sparkling eyes and a waterfall cascading from its mouth. Visitors can enter the magical world of Swarovski Crystal Worlds through the crystal-clear Giant's head, which serves as the access door to the "Chambers of Wonders".

The Giant is surrounded by contemporary art installations, ancient history, and unique pleasures. The surrounding 7.5-hectare park landscape features unparalleled art installations and new structures by renowned artists, designers, and architects, each offering their own interpretation of crystal. One notable installation is the ""Crystal Cloud", consisting of around 800,000 hand-mounted Swarovski crystals drifting above the black Mirror Pool.

Inside the Giant, there are exhibition spaces known as the Chambers of Wonder, based on the concept of the historic chambers of art and curiosities favoured by aristocratic families in the 16th century. These chambers feature installations by internationally and nationally recognised artists such as Brian Eno, Tord Boontje, Niki de Saint Phalle, Jim Whiting, Keith Haring, Andy Warhol, Salvador Dalí, and Yayoi Kusama, who have interpreted crystal in their own unique ways.

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The Chambers of Wonder

Swarovski Crystal Worlds in Wattens, Austria, is home to the Chambers of Wonder, a mesmerising world of art installations and sparkling crystals. The Chambers of Wonder are housed within the realm of the Giant, an imposing figure designed by multimedia artist André Heller to celebrate the company's hundredth anniversary in 1995. The Giant stands tall at the entrance, with a waterfall cascading from his mouth, overlooking the park and its treasures.

In addition to the Chambers of Wonder, Swarovski Crystal Worlds boasts expansive gardens with a glittering carousel, a modern play area, and crystal clouds that reflect magically in the sunlight. The site is located amidst breathtaking mountain landscapes, providing a stunning backdrop for visitors. The nearby town of Wattens, near Innsbruck, offers colourful houses, ski resorts, and attractions such as the Golden Roof in Innsbruck's Old Town.

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Crystal Forest at Swarovski Crystal Worlds

Swarovski Crystal Worlds (Swarovski Kristallwelten) is a captivating brand experience in the Austrian Alps. It is located in the town of Wattens, near Innsbruck, and showcases the brilliance and beauty of Swarovski crystals through art installations, exhibits, and the enchanting garden.

The Crystal Forest at Swarovski Crystal Worlds is a magical place where visitors can explore famous items from Swarovski's history, including Cinderella's slipper from the 2015 film. The final room of the Crystal Forest contains these famous items, with Cinderella's slipper being a highlight for many visitors. Cut from a crystal, it glints and shines in the light, captivating those who catch a glimpse.

Outside, visitors can explore the beautiful gardens, which feature a maze, a kids' play area, and even a waterfall. The crystal clouds, which stand tall over a pool of water, are a particularly enchanting feature, reflecting the sunlight in magical ways.

The Swarovski Crystal Worlds is more than just a museum; it is a celebration of the history, innovation, and savoir-faire that define the Swarovski brand. With its blend of contemporary art, tradition, and sparkling wonder chambers, it offers a unique and memorable experience for both art lovers and families alike.

The Chambers of Wonder, with their dazzling exhibits, are a highlight for many visitors. Designed by renowned artists, designers, and architects, these chambers offer a unique interpretation of crystals, showcasing the allure and brilliance of Swarovski crystals in a spectacular way.

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Swarovski Kristallwelten Store and Daniels Kristallwelten Café

Swarovski Kristallwelten, located in Wattens, Tyrol, is a spectacular destination for anyone fascinated by the allure and brilliance of Swarovski crystals. The centrepiece of this attraction is the iconic "Giant", designed by André Heller to commemorate Swarovski's hundredth anniversary in 1995. Visitors enter the Chambers of Wonder through the giant's head, where they are immersed in a magical world of art installations and sparkling crystals.

The Swarovski Kristallwelten store, recognised as one of the largest Swarovski stores in the world, offers a unique shopping experience. Designed by Snøhetta, the store entrance captivates visitors with a fascinating light and sound installation. As visitors step inside, they are greeted by the expansive product range, including accessories, jewellery, and figurines, ensuring something for everyone.

Daniels Kristallwelten, the in-house restaurant and café, complements the Swarovski experience by offering a delightful culinary journey. The menu showcases international, regional, and Tyrolean cuisine, with a focus on seasonal ingredients. The restaurant has received accolades from renowned guides such as Falstaff and Gault&Millau, recognising its exceptional culinary offerings.

The café boasts an in-house patisserie, crafting an array of delectable treats. From macarons to muffins and cupcakes, there is something to satisfy every sweet tooth. Daniels Kristallwelten provides the perfect setting to relax and indulge after exploring the captivating world of Swarovski crystals.

Located in the stunning town of Wattens, surrounded by snow-capped mountains, Swarovski Kristallwelten is easily accessible and provides a memorable experience for visitors of all ages. The combination of sparkling shopping experiences, exquisite cuisine, and the enchanting world of crystals makes Swarovski Kristallwelten a must-visit destination in Austria.

Frequently asked questions

The Swarovski Crystal factory is located in Wattens, Tyrol, near Innsbruck.

The address of the Swarovski Crystal factory is Kristallweltenstraße 1, 6112 Wattens, Austria.

You can get to the Swarovski Crystal factory by car, bus, or train. A shuttle bus travels between Innsbruck and Swarovski Kristallwelten four times a day. You can also take a regular bus or train to Swarovski Crystal Worlds.

The Swarovski Crystal factory offers a range of attractions, including art installations, a crystal garden, an ice passage, mirrored rooms, a maze, a kids' play area, and a waterfall. There is also a shop, a Crystal Bar, and an onsite restaurant and café.

The Swarovski Crystal factory was founded in 1895 by Daniel Swarovski, financier Armand Kosmann, and Franz Weis. The company established a crystal-cutting factory in Wattens to take advantage of local hydroelectricity for energy-intensive grinding processes.

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