Lyla Lindsey
Gumtree is an online marketplace where users can buy and sell a wide range of items. It is a popular platform in Australia, receiving more than 7 million Australian visitors each month. While Gumtree was previously a free platform, it now charges fees for certain categories of listings. For example, there is a mandatory listing fee for vehicles and pets/animal listings. Users can also purchase paid feature packages to increase the visibility of their ads. This has led to some users expressing disappointment and seeking alternative platforms for buying and selling items. However, Gumtree still offers free listings in many categories, allowing individuals to sell their unwanted items and turn them into cash.
| Characteristics | Values |
|---|---|
| Cost of selling | Free for the first ad and for certain categories of items, but paid for vehicles and pets |
| Number of photos | 10 free photos |
| Target market | Australian users only |
| Shipping options | Available |
| Payment methods | Available |
| App | Available for free on Google Play and the App Store |
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What You'll Learn
Listing fees for vehicles
Gumtree is an online marketplace where users can buy and sell a wide range of items. While it is free to advertise on Gumtree Australia, there is now a mandatory listing fee for vehicles in the Cars, Vans & Utes and Caravans & Campervans categories. The fee is relative to the price of the vehicle, with a $19,000 listing costing a minimum of $19.
There is also a mandatory listing fee for all pets and animal listings to better protect animal welfare and support responsible trading under Gumtree's Pets Code of Practice.
Users can purchase a paid feature package that includes the listing fee. There is also a new 'Starter' package in the Cars, Vans & Utes category, which includes a free PPSR background report that can be added through the app, and allows users to list their car until it's sold.
Pricing takes into account several factors related to the car and listing, so to get the most up-to-date pricing, users can list their car for sale and view the different packages and their various inclusions.
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Free listings
Gumtree is an online marketplace where users can buy and sell a variety of items. It is exclusively for Australian users and receives more than 7 million Australian visitors each month.
Gumtree offers free listings, which include 10 free photos. However, this only applies to certain categories. For example, there is a mandatory listing fee for vehicles and pets/animals. The fee for vehicles is relative to the price of the vehicle, with a basic ad for a $19k listing costing $19. The cheapest 'Starter' package for vehicles includes 7 photos and a free PPSR background report.
For pets and animals, there is also a mandatory listing fee across all listings, as part of the Gumtree Pets Code of Practice to support responsible trading and animal welfare.
Users can also purchase paid feature packages to increase the visibility of their listings. There are three paid packages with various extras, and some promotional features can be purchased separately.
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Paid promotional features
Gumtree is an online marketplace where users can post classified ads across hundreds of product categories. While Gumtree is predominantly a free listings website, it does provide users with paid promotional features for increased advert visibility. These features are especially useful if you're looking to sell items quickly or gain more exposure for your service.
Top Ads
Top Ads enable you to reach a wider audience by featuring your ad in the top section of the search results. These ads tend to receive more replies than regular ads due to their prominent placement at the top of the category listings. Top Ads are displayed for 7, 14, or 21 days when purchased individually. They can also be purchased as part of an Ad Type (Plus, Featured, or Premium), in which case they will remain active until your ad expires.
Bump Up
The Bump Up feature moves your ad to the top of the category, just below any Top Ads, when results are sorted by "Most Recent". Your ad will remain at the top until new ads are posted. Bump Ups can be purchased individually or on a recurring basis, with the option to set them to apply every 2, 3, or 7 days. This feature is a cost-effective way to increase ad views, as listings on the first page tend to get more visitors and replies.
Highlight
The Highlight feature makes your ad stand out from others by applying a darker yellow background. This visual distinction increases the likelihood of your ad receiving more visits and replies. The Highlight feature can be applied for 7, 14, or 21 days when purchased individually, or until your ad expires if purchased as part of an Ad Type.
Price Drop Label
The Price Drop Label highlights your old price in red, making your ad stand out to potential buyers. It also alerts users who have added your ad to their Watchlist that you have reduced your price. The label remains active for 7 days and can be applied by simply lowering your price on the edit page.
Urgent Ads
Urgent Ads are marked with a tag that indicates the seller's desire to make a quick sale. This feature costs $4.99 for 7 days and can be added to any ad type.
These paid promotional features on Gumtree Australia provide users with the ability to increase the visibility of their listings and potentially sell items faster. By utilizing these features effectively, sellers can enhance their exposure and attract more potential buyers.
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Payment methods
Gumtree Australia is a popular online marketplace for buying and selling a wide range of items. While posting an ad on Gumtree is generally free, certain categories, such as vehicles and pets, now attract a mandatory listing fee.
When it comes to payment methods for sellers, Gumtree offers flexibility, allowing you to choose the payment method that suits your needs. Here are some of the commonly used payment methods on Gumtree Australia:
Gumtree Pay
Gumtree Pay is the platform's dedicated payment service. It is a recommended option as it offers improved safety by tracking and linking seller and buyer details to the transaction. With Gumtree Pay, buyers can make payments using their bank accounts or PayID. PayPal is also expected to be added as a payment option in the future.
Bank Transfer
Bank transfer is a commonly suggested payment method for sellers on Gumtree. It is considered safe as it provides a direct transaction between the buyer and the seller. It is advisable to take photos of the item being packaged and shipped, and to use registered mail services that provide parcel tracking and delivery confirmation.
Cash on Pickup
Cash on pickup is another payment option for Gumtree sellers, especially when dealing with local buyers. This method allows you to receive payment directly when the buyer comes to collect the item. However, it is important to exercise caution and ensure your personal safety when arranging meetups with buyers.
PayPal
PayPal is a recognised payment method on Gumtree, with some users opting for PayPal's "Goods and Services" feature for added protection. However, it is important to be cautious of scams involving fake PayPal emails and payment confirmations. Always verify payment receipts and exercise caution when dealing with PayPal transactions.
Direct Deposit
Some Gumtree users prefer direct deposit as a payment method. However, it is important to be aware of potential scams where buyers may request a refund or initiate a chargeback after receiving the item.
When choosing a payment method on Gumtree, it is essential to prioritise safety and security. Consider using platforms like eBay, which offer additional protections for buyers and sellers. Additionally, always follow Gumtree's safety guidelines and stay informed about common scams to protect yourself from fraudulent activities.
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Targeting international buyers
It is free to post an ad on Gumtree Australia. However, there are paid options to increase your ad's exposure to potential buyers. These include the 'Plus', 'Featured', and 'Premium' packages, with the cost depending on the category of your ad. For example, as of September 2019, the cost of listing a BBQ in the Garden category was $10 for Plus, $20 for Featured, and $55 for Premium.
If you want to target international buyers, Gumtree may not be the best platform for you. Gumtree is for Australian users only and is not designed for selling internationally. However, there are a few workarounds. Firstly, Gumtree is owned by eBay, and in certain categories, you can share your ad on eBay after posting it on Gumtree. Alternatively, you could offer nationwide shipping on your products, although you will need to research the shipping options and costs available for the products you are selling.
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Frequently asked questions
It is possible to sell items for free on Gumtree Australia. However, there are paid packages that will increase the number of people who see your ad. These packages offer various extras, and some promotional features can be purchased separately.
Yes, there are a small number of categories that require a listing fee. This includes vehicles such as cars, vans, and utes, as well as caravans and campervans. There is also a mandatory listing fee for all pets and animal listings.
To create a listing on Gumtree, you need to register for an account and click the "Post an ad" button. Choose the product category for your ad and provide as many details as possible. You can also include up to 10 photos for free.
When deciding on a price, consider the market and what other sellers are asking for similar items. Be willing to negotiate with buyers, as most Gumtree users enjoy haggling. You can indicate this by saying "offers considered" or "OBO" ("or best offer") in your listing.
