Ruqayyah Snyder
Corona is a Mexican beer brand that has been around since 1925. It is produced by Grupo Modelo in Mexico and exported worldwide. Constellation Brands is the exclusive licensee and sole importer of Corona in the United States, while AB InBev owns the beer in all other markets. While Corona was traditionally brewed in Mexico, in recent years, AB InBev has shifted production to local markets, including China for the Australasian market. This change in production has led to mixed reviews, with some Australian consumers expressing disappointment and claiming a change in taste, while others continue to enjoy the beer.
| Characteristics | Values |
|---|---|
| Country of origin | Mexico |
| Current country of production for the Australasia market | China |
| Country where it is marketed as imported from Mexico | Australia |
| Company that owns the beer in worldwide markets outside the US | AB InBev |
| Company that owns the beer in the US | Constellation Brands |
| Company that owns distribution rights in Australia | Carlton & United Breweries (CUB) |
| Corona's most popular variation | Corona Extra |
| Ingredients | Barley malt, corn, hops, yeast, antioxidants (ascorbic acid), and propylene glycol alginate |
| Serving suggestions | A wedge of lime or lemon in the neck of the bottle |
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What You'll Learn
Corona is now brewed in China for the Australasian market
Corona is a Mexican brand of beer produced by Grupo Modelo and exported worldwide. Constellation Brands is the exclusive licensee and sole importer of Corona in the United States. AB InBev, which owns the brand in all other markets, brews the beer for all markets, including the US.
In recent years, AB InBev has attempted to shift production to local markets, launching local market production in the UK and China in 2019. Corona is now brewed in China for the Australasian market.
While Corona was traditionally brewed in Mexico, some consumers in Australia have noticed that the beer they are purchasing is now made in China. This has been confirmed by some reviews of the product, which mention that the beer is "made and brewed in China".
Some consumers have expressed disappointment and frustration with the change, stating that the beer tastes different and is of lower quality. Others have noted that the beer is more expensive despite being produced in China, and have criticised the branding for being misleading, as it still gives the impression that the beer is imported from Mexico.
However, it appears that Mexican Corona is still available in Australia through independent stores that deal with parallel importers.
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Bottles of Corona are branded as Coronita in Australia
Corona is a Mexican brand of beer produced by Grupo Modelo and exported worldwide. Constellation Brands is the exclusive licensee and sole importer of Corona in the United States, Washington, D.C., and Guam. In all other markets, the beer is owned by the Belgian company AB InBev, which also brews Corona for all markets, including the US.
In Australia, Corona is now brewed in China for the Australasian market. It is often served with a wedge of lime or lemon in the bottle's neck to add flavour. The brand's most popular variation, Corona Extra, is a pale lager and is considered a premium beer in Australia.
In Australia, smaller 210ml bottles of Corona are branded as "Coronita", which translates to "little crown". This branding decision was made due to trademark issues with winemaker Bodegas Torres, who has owned the trademark for "Coronas" in Spain since 1907. The packaging for Coronita is otherwise the same as Corona in other markets.
Some consumers in Australia have expressed disappointment over the change in the beer's country of origin, as it is now brewed in China and marketed as a Mexican beer. Despite this, Corona remains a popular choice in Australia, known for its refreshing taste and often enjoyed during the summer months.
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Mexican Corona is available in Australia from independent stores
Mexican Corona is available in Australia, but it is not easy to find. The beer is not available at major retailers like Dan Murphy's or Liquorland. Instead, those seeking Mexican Corona will need to seek out independent stores that deal with parallel importers. One such store is "Steve's Cool Booze" in Maroubra Junction.
In recent years, Corona's parent company, AB InBev, has attempted to shift production to local markets, launching local market production in the UK and China in 2019. This shift in production has resulted in Australian consumers receiving Corona brewed in China rather than Mexico. The Chinese-brewed Corona is reported to have a different taste and lower alcohol content than the original Mexican Corona.
While some Australian consumers have expressed disappointment and frustration over the change in production location, others have noted that the Chinese-brewed Corona is more affordable due to the shorter supply chain and reduced operating costs. However, some have criticized the branding and marketing of Corona in Australia as misleading, as it gives the impression that the beer is imported from Mexico.
It is important to note that the availability of Mexican Corona in Australia may vary over time due to factors such as production halts in Mexico and shipping logistics issues. These factors can lead to shortages of Corona beer in Australia, as was the case during the COVID-19 pandemic.
In summary, while Mexican Corona is available in Australia through independent stores, the beer's production location, taste, and availability may vary, impacting the experience of consumers seeking the original Mexican Corona.
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Corona is a top-selling imported beer in the US
Corona is a Mexican beer brand produced by Grupo Modelo and exported worldwide. Constellation Brands is the exclusive licensee and sole importer of Corona in the United States, Washington, D.C., and Guam. It is the top-selling imported beer in the United States, with its popularity growing since the early 1990s.
The brand's most popular variation, Corona Extra, was introduced to the United States in 1981 and became the fastest-growing imported beer in the country's history. By 2020, it was one of the top-selling beers worldwide, and Corona Extra remained the top-selling imported drink in the U.S. Corona Extra is a pale lager made with barley malt, corn, hops, yeast, and other ingredients. It is often served with a wedge of lime or lemon in the bottle to add flavour.
The growth in popularity of Corona in the U.S. can be attributed to several factors. Firstly, the reduction of tariffs on the import of Mexican beer to the United States when NAFTA came into effect in 1994 made it more affordable for consumers. Additionally, there was an increase in immigration from Mexico to the United States during this period, which likely contributed to the brand's growing recognition and sales. Effective marketing campaigns have also played a role in Corona's success in the U.S. market. Their commercials, often featuring beach settings and the tagline "Find Your Beach," have helped to establish a strong brand identity associated with relaxation and tropical destinations.
While Corona beer is primarily associated with Mexico, it is worth noting that the beer is now brewed in China for the Australasia market, which includes Australia. This change in brewing location has been met with some disappointment and criticism from consumers in Australia, who feel that the quality and taste of the beer have been impacted. Despite this, Corona remains a popular beer choice in Australia, with some consumers still seeking out the original Mexican-brewed Corona through independent importers.
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Corona is owned by AB InBev in all markets outside the US
Corona is a Mexican brand of beer that has been available in the United States for almost a century and has grown to become one of the country's favourite beers. It is produced by Grupo Modelo in Mexico and exported worldwide. Constellation Brands is the exclusive licensee and sole importer of Corona in the United States, including Washington, D.C., and Guam. Outside of the US, the beer is owned by the Belgian company AB InBev, which also brews Corona for the US market.
AB InBev also owns Corona in other markets outside of the US, such as Mexico, the United Kingdom, Canada, and Australia. In these countries, smaller 210 mL bottles of the beer are branded as "Coronita". This branding was also used in Spain until 2016 when AB InBev resolved trademark issues with winemaker Bodegas Torres, which had owned the trademark for "Coronas" since 1907.
Corona is now brewed in China for the Australasia market, which includes Australia and New Zealand. This change has been met with disappointment by some consumers in these countries, who associate Corona with Mexico and feel that the change in brewing location has impacted the taste and quality of the beer. However, Mexican Corona is still available in Australia through independent stores that deal with parallel importers.
Despite the change in brewing location for the Australasia market, AB InBev's ownership of Corona outside of the US remains unchanged. The company continues to solely brew the beer for all markets, including the US, and handles the worldwide distribution and marketing of the Corona brand.
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Frequently asked questions
No, Corona is a Mexican brand of beer produced by Grupo Modelo in Mexico and exported worldwide. However, in recent years, Corona's parent company, AB InBev, has shifted production to local markets, including China for the Australasian market.
You can find Corona at independent stores that deal with parallel importers in Australia. However, some sources mention that the Australian market gets its supply from China, so it may be challenging to find Corona imported directly from Mexico.
Some alternatives to Corona beer in Australia include Sol, Modelo, Balter Cerveza, and Pacifico. These options may be preferable if you are looking for a Mexican beer or a locally brewed option.
