
Being a stay-at-home mum is a full-time job, but if you're looking to bring in some extra cash, there are plenty of options to consider. The best way to earn money will depend on your professional background, your individual skill set, and how much time you have. If you have a background in media or marketing, for example, you could try freelance writing or social media management. Other options include selling items on Etsy, offering in-home childcare, or taking paid surveys. If you're looking for something more casual, you could try mystery shopping or selling pictures of your feet online.
| Characteristics | Values |
|---|---|
| Job Type | Freelance, Part-time, Remote, Self-employed, Entrepreneur |
| Skills | Organisation, Media, Marketing, Writing, Childcare, Creativity, Business, Administration, Photography, Teaching, Customer Service |
| Platforms | Etsy, Instagram, LinkedIn, Gelato, Udemy, Skillshare, Teachable, YouTube, Patreon, Vinted, eBay, Mumsnet, Shopify, Octopus Group, Opinion World |
| Activities | Blogging, Social Media Management, Virtual Assistance, Childcare, Content Creation, Mystery Shopping, Surveys, Buying and Selling, Print on Demand, Podcasting, Teaching Online Courses, Data Entry, Customer Service |
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Freelance writing
Finding Work
There are several ways to find freelance writing work. You can start by approaching websites or publications directly with examples of your writing to see if they are interested in your work. Another option is to join online job boards or freelance writing websites, where clients will be able to view your online resume and writing samples. Social media can also be a useful tool; by following freelance writers on Facebook and Instagram, you can see where they are publishing their work and pick up tips.
Pitching Ideas
When pitching your ideas to editors, it's important to study the market and understand the audience and advertisers. Pay attention to the voice and style of the publication, and tailor your pitch accordingly. It's also a good idea to pitch story ideas that align with the publication's editorial calendar. For example, if you're pitching to a parenting magazine, consider seasonal story ideas related to parenting and family life.
Rates and Payment
Skills and Qualifications
While anyone can become a freelance writer, it's important to have basic skills in word processing software such as Microsoft Word or G-Suite. If you're not confident in these areas, you can enrol in a course to brush up on your skills; many local councils offer such courses for free.
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Childcare services
In Australia, Family Day Care is a well-known option, and there are companies that support qualified ECE teachers in starting their own home-based childcare businesses. There is, however, a lot to consider in terms of compliance, qualifications, and certifications.
The childcare services market in Australia is fragmented, with many small-scale businesses. The industry is worth $21.8 billion, with 11,471 businesses as of 2025. Childcare services can be divided into two main segments: long day care and outside school hours care, catering to children from zero to four and five to twelve years old, respectively.
If you decide to start a home-based childcare service, you can offer add-on services like laundry for children's clothing. You can also look into government subsidies to help with the cost of childcare for families.
- Research the market and understand the local competition, as childcare centres tend to cater to children living nearby.
- Ensure you are aware of and compliant with all legal, start-up costs, differentiation, labour/capital intensity, and capital expenses.
- Look into getting approved as a child care provider to access subsidies and support for families.
- Consider joining a company that supports qualified teachers in starting home-based childcare businesses, as they can provide guidance and resources.
- Decide on the type of care you want to provide, such as long day care, family day care, occasional care, outside school hours care, or vacation care.
- Determine your rates, considering the value of your time and the commitment involved.
Starting a childcare service business can be a rewarding way for stay-at-home mums in Australia to generate income while also spending time with their own children.
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Virtual assistant
Working remotely as a virtual assistant is a great way for stay-at-home mums in Australia to earn an income. It's a growing industry, and you can take on tasks that fit your schedule and play to your strengths.
If you're efficient and organised, you can work as a virtual assistant for busy executives or business managers. Your tasks might include handling calendars, reviewing and categorising emails, and preparing memos.
Before you start, you'll need a few essentials, such as business cards and good typing and grammar skills. You should also be able to use multiple computer programs. If you plan to trade under a business name, you'll need to register it with ASIC (The Australian Securities and Investments Commission).
As a virtual assistant, you'll be responsible for managing your business, including taxes, superannuation, and equipment expenses. You can set your rates to reflect the value of your time, and you may choose to charge per job rather than an hourly rate. A typical Australian Administrative Assistant earns around $25.00 per hour.
To get started, you can take a virtual assistant course, such as the ones offered by The VA Institute in Australia. They provide training and practical support with three affordable learning programs: a six-week online program, a six-week face-to-face program, and a two-day intensive retreat.
Remember, working remotely as a virtual assistant can provide a great work-life balance, but it's important to manage your time effectively and create a schedule that suits your lifestyle.
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Online surveys
There are several online survey sites that you can sign up for. Opinion World, for example, is a survey giant with frequent opportunities. It offers a diverse range of topics to complete online surveys on, and you can get paid via PayPal points for cash. You can also earn points redeemable for gift cards, entertainment packages, and other rewards.
Octopus Group is another option, an Aussie-based, smaller company that offers the highest payouts, sometimes double that of other providers.
Other popular survey sites include Pureprofile, QMEE, and Survey Village.
Surveys can include product tests, advert reviews, diary studies, focus groups, location-based services, and ad survey studies.
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Print-on-demand
The print-on-demand business model allows you to sell items directly from your own website or online marketplace account without creating, storing, or shipping products yourself. You create unique designs or slogans and upload them to a POD supplier, who will then print and ship the items to your customers as orders come in. You only pay the POD supplier's fees for products that have been sold, keeping the remaining profit.
There are many benefits to this business model. Firstly, it minimises the risk of leftover products or large bulk order investments as products are only created upon demand. Secondly, you can set your own retail price and keep the profit after paying for fulfilment and shipping. Thirdly, you don't need to worry about storing inventory, giving you more time to focus on your family and other commitments.
To get started, you'll need to decide on a product type that aligns with your skills and interests, such as apparel, mugs, totes, or wall art. Then, create your designs and find a reputable POD supplier in Australia, such as Gelato or Printful, who can help you bring your ideas to life. These suppliers often have partnerships with leading e-commerce platforms like Etsy and Shopify, making it easy to integrate and start selling.
While it takes time and effort to build a successful POD business, it's possible to generate a good income while enjoying the freedom of working your own hours.
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Frequently asked questions
There are several ways for stay-at-home mums to make money in Australia. Here are some suggestions:
- Freelance writing or social media management if you have a background in media or marketing
- In-home daycare services or offering add-on services like laundry
- Renting out assets like cars or real estate
- Working as a virtual assistant
Online jobs are a great way for stay-at-home mums to earn an income. Some options include:
- Taking paid surveys
- Starting a blog or a YouTube channel and generating ad revenue
- Working remotely in your previous field
- Selling items online via platforms like Etsy or eBay
Passive income requires minimal ongoing effort. Here are some ideas for stay-at-home mums:
- Print-on-demand merchandise, where you create designs and sell them on products without worrying about inventory or shipping
- Renting out assets like cars or apartments
- Investing in rental properties or stocks
Stay-at-home mums can explore their creative side and make money through various avenues:
- Starting an Etsy shop to sell handmade jewellery, personalised home decor, or other unique items
- Creating and selling online courses on platforms like Udemy, Skillshare, or Teachable
- Podcasting and using a subscription service like Patreon to generate income








































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