Exploring Bavaria: Annual Tourist Attraction In Germany

how many tourist visit bavaria germany every year

Bavaria is the southern region of Germany, known for its distinct culture, traditions, and cuisine. With its mystical mountains, lush green valleys, serene lakes, crumbling ruins, and castles, it's no surprise that Bavaria is one of the most popular and scenic travel destinations in Germany. In 2017, the state registered over 94 million overnight stays, with about one-fifth of the guests coming from abroad, particularly Austria, the Netherlands, the USA, and Switzerland. The state of Bavaria is the undisputed number one tourist destination in Germany, with Munich, its capital, being a major draw for international travellers.

Characteristics Values
Number of nights spent in hotels and guesthouses in 2017 94 million
Number of nights spent in hotels and guesthouses in 2016 91 million
Percentage of guests from abroad 20%
Tourist expenditure in 2023 $46.9 billion
Tourist expenditure in 2022 $31.3 billion
Tourist expenditure in 2019 $41.8 billion
Tourist expenditure in 2017 $40 billion
Number of international tourists in 2024 (Jan-Jul) 21.18 million
Number of international tourists in 2023 34.8 million
Number of international tourists in 2022 28.5 million
Number of international tourists in 2021 11.6 million
Number of international tourists in 2020 12.4 million
Number of international tourists in 2019 39.6 million
Number of international tourists in 2017 37.4 million

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Tourist numbers and spending

Bavaria is one of the most popular and scenic travel destinations in Germany. In 2017, the state registered 94 million overnight stays, compared to 91 million the previous year. About a fifth of these guests were from abroad, particularly from Austria, the Netherlands, the USA, and Switzerland. The most sought-after region is Upper Bavaria, with around 40 million overnight stays, a third of which are in Munich.

Bavaria's tourism industry has been breaking records, with tourist numbers steadily increasing from 37.4 million in 2017 to 39.6 million in 2019. However, the COVID-19 pandemic caused a sharp decline in 2020 and 2021, with arrivals dropping to 12.4 million and 11.6 million, respectively. The industry began showing signs of recovery in 2022, with tourist numbers nearly tripling to reach 28.5 million. This upward trend continued into 2023, with a 22% increase in international arrivals, amounting to approximately 34.8 million visits.

In 2023, tourists spent a total of $46.9 billion in Germany, a substantial rise from previous years and a strong indicator of economic recovery. This spending exceeded pre-pandemic figures by about 12%. On average, tourists spent 13.1 days holidaying in Germany in 2023, the second-longest average stay since 1998.

Bavaria's capital, Munich, is a significant draw for tourists, with its beautiful old town, first-class museums, and traditional German architecture. The city's famous Oktoberfest attracts over six million visitors annually, making it the world's largest fair. Munich also serves as a gateway to the Bavarian Alps, a year-round destination offering skiing, hiking, and mountain biking.

Beyond Munich, other popular destinations in Bavaria include Nuremberg, with its Imperial Castle and romantic Old Town; Bamberg, nicknamed the "Franconian Rome"; and Rothenburg ob der Tauber, a quintessential medieval town on the Romantic Road. The Bavarian Alps, including Germany's highest peak, Zugspitze, are also a significant attraction, with popular resort towns like Oberstdorf, Füssen, and Garmisch-Partenkirchen.

With its unique culture, breathtaking landscapes, and diverse attractions, Bavaria continues to be a sought-after destination for travellers from around the world, contributing significantly to Germany's tourism industry and economic growth.

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Bavaria's nature and mountains

Bavaria is known for its natural beauty, from its pristine countryside and clean air to its majestic mountains and crystal-clear lakes. The region boasts a diverse range of landscapes, including forests, meadows, mountains, lakes, rivers, and moors.

Nature Parks and Reserves

Bavaria is home to numerous nature parks and reserves that protect its natural and cultural landscapes while offering recreational opportunities for residents and visitors. The basic principle behind these protected areas is "conservation through use." Some of the notable nature parks in Bavaria include:

  • Hirschwald Nature Park: Located in the Amberg-Sulzbach district, this park features forests, hills, juniper heaths, streams, and rocks, providing a rich ecological landscape. The park offers walking and cycling trails, as well as historical sites such as Ensdorf Abbey and the pilgrimage churches on Eggenberg Mountain and Stettkirchen.
  • Nature Park Oberer Bayerischer Wald: This park encompasses the districts of Cham and Schwandorf, reaching up to the Czech border. It boasts diverse nature, including dry pine woods, moors, floodplains, and peaks over 1,000 meters high, known as "Tausender." Conservation sites within the park include the Arracher Moor, one of the last high moors in northern Bavaria, and the Regentalau wetlands.
  • Steinwald Nature Park: The second smallest nature park in Bavaria, Steinwald is characterised by its granite ridge and fantastically shaped granite boulders. The highest point, Platte, rises to 946 meters and offers panoramic views. The park features walking trails, culinary specialties like "Zoigl" beer, and historical sites such as the ruins of Weißenstein Castle.
  • Bavarian Rhön Nature Park: This low mountain range runs through Bavaria, Hesse, and Thuringia, offering distant views of meadows, forests, and hills. The landscape is marked by volcanoes and basalt formations. The Black Moor, one of the most important moorlands in Central Europe, can be explored via a nature trail.
  • Steigerwald Nature Park: Known for its beech woods, which once covered Central Europe, this soft, forested nature park is home to vineyards, wide valleys, grasslands, and carp ponds. Ancient beech giants over 300 years old can be found in the Brunnstube, Waldstube, and Kleinengelein forest reserves. The park offers a 160-kilometre panoramic trail and a treetop trail with a 42-metre-high tower for distant views.
  • Fränkische Schweiz Nature Park: Extending across northern Bavaria, this park features romantic half-timbered villages, ruined castles, deep valleys, high plateaus, juniper heaths, and mixed woodlands. It is exceptionally rich in rock formations, caves, and grottoes, with over 2,000 caves, six of which are open to the public. The park is a popular destination for walking and canoeing.
  • Nagelfluhkette Nature Park: Located between Allgäu and the Bregenzerwald Forest, this park gets its name from the predominant rock, Nagelfluh, a concrete-like conglomerate. It features three parallel mountain ridges, rivers, lakes, gorges, forests, meadows, and alpine pastures, providing habitats for rare flora and fauna. The park offers walking tours for all skill levels and guided walks with nature park rangers.
  • Augsburg – Western Woods Nature Park: This nature park stretches through the foothills of the Alps to the gates of Augsburg, characterised by wooded slopes, arable valleys, charming towns, meadows, woods, hedges, fields, streams, and fish ponds. It offers well-marked walking and cycling routes and cultural attractions such as the Fugger palace in Kirchheim.
  • Nature Park Altmühltal: Covering the southern Franconian Alps north of Ingolstadt, this low mountain landscape features juniper heaths, wetland meadows, dry grasslands, rocks, and karst caves. The region has been ecologically impacted by the construction of the Main-Danube canal. The park offers boat trips, hiking trails, climbing spots, and cultural attractions like Roman and Celtic settlements.
  • Ammergau Alps Nature Park: Bavaria's smallest nature park is located on the edge of the Alps, offering a rich and varied landscape. It includes mountain ridges, pastures, sloping meadows, the wild Ammer river, and forests of beech, fir, and pine. The park has moors such as the Ettal Weidmoss and Pulvermoos, which provide habitats for grassland birds, amphibians, butterflies, and orchids. Guided tours with nature park rangers and cycling trails like the "Forest View trail" are available.
  • Chiemsee Conservation Area: This region includes Lake Chiemsee, the largest lake in Bavaria, along with its islands and shoreline. The area is protected for its ecologically valuable reed beds, mudflats, wooded shores, moorlands, and wetlands. It borders nature reserves like the mouth of the Tiroler Achen, a unique river delta, and the Eggstätt-Hemhofer lake area, a relic of the last Ice Age.
  • Isartal Nature Reserve: The Isar river gives Bavaria one of Germany's most varied and beautiful river landscapes, stretching from the Alps to the flat Danube valley. The Isar valley, designated as a protected area, offers pristine and calm sections, as well as tributaries, oxbow lakes, floodplains, wetlands, and springs. It is a popular recreational area for walking and cycling.

Mountains

Bavaria is home to numerous mountains, including high and well-known peaks. Here are some of the notable mountains in the region:

  • Zugspitze: Located in the Garmisch-Partenkirchen district, Zugspitze is the highest mountain in Bavaria, reaching 2,962 meters.
  • Schneefernerkopf: Also in the Garmisch-Partenkirchen district, this mountain rises to 2,875 meters.
  • Watzmann-Mittelspitze: Found in the Berchtesgadener Land, this mountain stands at 2,713 meters and is part of the Berchtesgaden Alps.
  • Alpspitze: Another mountain in the Garmisch-Partenkirchen district, Alpspitze reaches a

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Munich, the region's capital

Munich, the capital of the region of Bavaria, is a city steeped in history and culture. It is Germany's third-largest city and the 11th largest in the European Union. In 2021, over 3 million visitors explored Munich, and this number rose in 2022, with overnight stays almost reaching pre-pandemic levels.

A City of Contrasts

Despite its relatively small population, Munich has earned the nickname "Millionendorf" (a village of a million people) from Germans due to its laid-back atmosphere and friendly people. The city was ranked as one of the friendliest destinations in Europe and was also considered one of the best places to study, as well as ranking 11th on the Quality of Life Index in 2023.

Tourism Statistics

Munich typically attracts a significant number of business travellers, with 1.7 to 2.4 million MICE (business) visitors annually. In 2022, the city recorded over 16 million overnight stays, a remarkable increase from the previous year. The number of tourist arrivals climbed to 6.9 million in 2022, recovering to around 80% of pre-pandemic levels.

Attractions and Highlights

Munich offers a unique blend of natural beauty, cultural heritage, and modern attractions. Visitors can explore the city's green spaces, such as the Munich Botanical Garden and the English Garden. The city is also known for its rich cultural heritage, with numerous museums showcasing its past, such as the German Museum.

Bavarian traditions are an integral part of Munich's charm, including the iconic Dirndl and Lederhosen, the famous Beer Culture, and the lively Oktoberfest, which attracts over 6 million visitors annually. Munich is also a hub for innovation and technology, often referred to as the "European Silicon Valley," and is home to companies like BMW and Siemens.

A Cultural Hub

Music and opera enthusiasts flock to Munich, the home of renowned musicians like Richard Strauss. The Bavarian State Opera is a popular destination for visitors, showcasing the city's vibrant classical music scene. Munich also boasts a thriving sports culture, with one of the world's biggest soccer clubs, FC Bayern München, attracting fans to its impressive arena.

A Fashionable Destination

Munich has also established itself as a fashion hub, with brands like Bogner, Allude Cashmere, and Etienne Aigner attracting shoppers from all over. The city's mild springs, pleasant summers, colourful autumns, and chilly winters offer something for everyone throughout the year.

International Appeal

Tourists from various countries have Munich on their bucket list. In 2019, Americans led the way, with over half a million visitors, followed by Italy, the UK, Austria, and Switzerland, all contributing to making Munich the 20th most visited city in Europe.

Travel Tips

For those planning a trip to Munich, it's good to know that the average overnight stay is 2.1 nights, and the peak tourist season falls between July and September. The city offers a range of transportation options, including public transport (U-Bahn, S-Bahn, or Tram), walking through the inner-city circle, or opting for a taxi.

A Safe Destination

Crime in Munich is extremely low, earning it the title of the 8th safest city in the world in 2021. The city has a safety index of 20.77, which is considered very low when compared to other major cities.

Culinary Delights

When it comes to cuisine, Munich offers a variety of traditional dishes that are sure to tantalise the taste buds. Weisswurst, a classic sausage staple, holds a special place in Bavarian culture. Other favourites include Schweinshaxe (roasted pork), Leberkäse (a meatloaf dish), Spaetzle (irregularly shaped noodles), and Knoedel (Bavarian dumplings that can be served sweet or savoury).

A Symphony of History and Modernity

Munich's charm lies in its seamless blend of history and modernity. The city's annual weather also provides a range of experiences, from mild springs to chilly winters, making it a desirable destination throughout the year.

In conclusion, Munich, the capital of Bavaria, offers a unique blend of history, culture, and modern attractions. Its friendly atmosphere, rich traditions, and diverse range of experiences make it a popular destination for tourists from around the world.

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Bavaria's wellness tourism

Germany is the eighth-most-visited country in the world, with 34.8 million international tourists in 2023. It is also a popular destination for domestic tourists, with more than 30% of Germans spending their holidays in their own country. Bavaria is Germany's number-one holiday destination, with 94.3 million nights spent in hotels, hostels, or clinics.

Bavaria is known for its wellness tourism, with a focus on relaxation, nature, and health. The region has a long history of recognising the healing powers of nature, including spring water, medicinal herbs, mud and brine baths, and Kneipp treatments.

Wellness tourists in Bavaria can enjoy:

  • Over 40 thermal baths and spas, including the largest spa in the world, Therme Erding, spread over 18.5 hectares, with over 30 ways to relax, including pools, saunas, steam baths, and a wide range of massages and treatments.
  • The picturesque Allgäu region, with its impressive mountain and hilly landscapes, lakes, and royal castles, including Neuschwanstein and Hohenschwangau.
  • The Bavarian Forest National Park, a low mountain landscape with natural mountain spruce forests, mixed mountain forests, and idyllic Bavarian Forest towns.
  • The Chiemsee, also known as the Bavarian Sea, a popular recreational area with locals and tourists, offering sailing, bathing, and hiking opportunities.
  • The city of Passau, a three-river town on the border with Austria, with a historic old town, fantastic promenades, hidden alleyways, and impressive bridges.
  • Medical wellness, with numerous thermal springs and natural products, combining wellness and medical knowledge for relaxation and regeneration.
  • Wellness hotels that offer a range of treatments, including massages, baths, yoga, aqua fitness, and pilates, as well as cultural and sports activities.

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Bavaria's top attractions

Bavarias's Top Attractions

Bavaria, Germany's number-one holiday destination, welcomes millions of visitors every year. With its pristine countryside, clean air, wealth of culture, and laid-back attitude, it's no wonder that this region is so popular. From medieval castles to vibrant cities, there is something for everyone in Bavaria. Here are some of the top attractions to visit:

Schloss Neuschwanstein

Inspired by a fairy-tale, Schloss Neuschwanstein is a 19th-century castle built by King Ludwig II. Perched on a hill, it offers breathtaking views of the surrounding landscapes. The castle's interior is just as impressive, with richly decorated rooms, including the opulent Throne Room and the Hall of Singers. Schloss Neuschwanstein is an iconic symbol of Bavaria and has even served as the model for the Sleeping Beauty Castle at Disney.

Marienplatz

Marienplatz is the heart and soul of Munich, dating back to the city's beginnings in 1158. This lively square is a great place to soak in the atmosphere and admire the Neo-Gothic New Town Hall.

Dachau Concentration Camp Memorial Site

A sombre but important site to visit, the Dachau Concentration Camp was the first built by the Nazis in 1933. Today, it serves as a memorial and a reminder of the horrors inflicted on its inmates.

Zugspitze

At almost 3,000 metres, Zugspitze is Germany's tallest peak. This impressive mountain offers stunning views and is a popular destination for skiing and snowboarding.

Nymphenburg Palace

Once the summer residence of Bavarian royalty, Nymphenburg Palace is now a vast museum complex. Spanning 5km, the palace and its lavish gardens are a sight to behold.

The English Garden

One of Europe's biggest city parks, Munich's English Garden offers a peaceful retreat in the heart of the city. With greenery, water features, and beer gardens, it's the perfect spot to relax and enjoy nature.

BMW Museum

For car enthusiasts, the BMW Museum is a must-see. This modern art museum showcases the history of BMW, with a collection of cars and bikes in pristine condition.

Asamkirche

The late-baroque Asamkirche is a small but rich and epic church built in the 1700s. Its detailed Baroque architecture and impressive confessionals make it a unique and fascinating place to visit.

Viktualienmarkt

Once just a farmer's market, Viktualienmarkt has grown into a huge, permanent market located in the centre of Munich. It's a great place to experience the local culture and sample traditional Bavarian food.

Olympiapark

The Olympiapark, built for the 1972 Summer Olympics, offers stunning views of the city and the Alps. With its glass-and-steel design, it's a modern attraction that showcases Munich's blend of old and new.

Königsee

Craddled by picturesque mountains, Königsee is an emerald-green lake that offers unforgettable memories and photo opportunities. A boat trip across this pristine lake is a must-do when visiting Bavaria.

Nuremberg Castle

Nuremberg Castle, located in the Franconia region, offers panoramic views of the city. This medieval castle is a crucial part of the city's history and is a must-visit for those interested in medieval architecture and cultural significance.

Frequently asked questions

In 2017, Bavaria recorded 94 million overnight stays, with about one-fifth of the guests coming from abroad, mainly Austria, the Netherlands, the USA, and Switzerland.

The top attractions in Bavaria include the Zugspitze, the highest peak in Germany; the world's oldest brewery, Weihenstephan Abbey; the capital city of Munich, with its beautiful old town; the fairytale-like Neuschwanstein Castle; and the Christmas market in Nuremberg.

Visitors can enjoy the down-to-earth Gemütlichkeit (cosiness) of rural Bavarian villages, sample local fare in Gasthauses (restaurants), and explore the beautiful mountains and forests.

Bavaria is known for its Oktoberfest, the world's largest fair, attracting over six million visitors annually. Other popular festivals include the Landshut Wedding, a medieval re-enactment held in Landshut, and the Christmas market in Nuremberg, which transforms the Old Town into a winter wonderland.

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