Omari Gates
Revlon claims that they do not conduct animal testing and have not done so for decades. They advocate for the adoption of alternative testing methods and the elimination of animal testing worldwide. However, they sell their products in mainland China, where animal testing is mandatory for foreign cosmetics. This means that while they may not be conducting animal testing themselves, they are paying for their products to be tested on animals in China. As a result, PETA has removed Revlon from its cruelty-free list.
| Characteristics | Values |
|---|---|
| Animal Testing Policy | Revlon claims that they do not conduct animal testing and have not done so for decades. However, they do sell their products in mainland China, where animal testing is mandatory for foreign cosmetics. |
| PETA's List of Cruelty-Free Brands | Revlon was on PETA's list of cruelty-free brands for over two decades. However, when PETA found out that Revlon was selling its products in China and testing them on animals, they removed the company from the list. |
| Third-Party Certifications | For U.S.-based companies, third-party certifications like Leaping Bunny and PETA require all brands to meet cruelty-free standards globally, including not marketing in countries that mandate local animal testing. |
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What You'll Learn
Revlon's animal testing policy
Revlon's official statement on animal testing is that they do not conduct animal testing and have not done so for decades. They claim to comprehensively test their products using the most technologically advanced methods available to ensure they are safe and innovative.
However, Revlon does sell its products in mainland China, where animal testing is mandatory for foreign cosmetics. While Revlon claims that they do not conduct animal testing themselves, they have paid for their products to be tested on animals in China. This means that despite their claims of being cruelty-free, they are not considered so by organizations like PETA.
Revlon complies with the safety requirements of the countries in which they operate and states that they advocate for the adoption of alternative testing methods and the elimination of animal testing globally. They emphasize that they do not test on animals but adhere to all regulations in international markets, including China, where the government performs its own testing.
It is important to note that regulatory authorities in some countries conduct independent testing to satisfy their mandatory registration requirements, and a limited number of these countries have not yet adopted alternative testing methods. This means that while Revlon itself may not conduct animal testing, its products could be subject to animal testing by regulatory authorities in certain countries.
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Revlon's relationship with PETA
Revlon has been on PETA's list of cruelty-free brands for over two decades. However, in 2012, PETA discovered that Revlon had been selling its products in mainland China, where animal testing is required for foreign cosmetics. This led to PETA removing Revlon from its cruelty-free list.
PETA has expressed disappointment and anger towards Revlon for its decision to sell in China, stating that the company had portrayed itself as one that did not test on animals and had benefited from PETA's support and promotion for over two decades. Despite repeated requests for information, Revlon has refused to answer questions about whether it pays for animal testing in China.
In response, PETA has purchased enough Revlon stock to allow them to attend shareholder meetings and demand transparency about animal testing activities. PETA has also urged consumers to boycott Revlon products until the company stops selling in China and commits to cruelty-free practices.
Revlon, on the other hand, maintains that it does not conduct animal testing and has not done so for decades. The company states that it comprehensively tests its products using advanced technological methods to ensure they are safe and innovative. Revlon acknowledges that some countries conduct independent testing to satisfy mandatory registration requirements and that a limited number of these countries have not adopted alternative testing methods.
As a result of this discrepancy, Revlon's relationship with PETA remains strained, with PETA urging the company to end its sales in China and return to its cruelty-free practices.
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Revlon's sales in China
Revlon is not a cruelty-free brand and has been called out by PETA for paying for animal testing in China. Revlon claims that it does not conduct animal testing and has not done so for decades. However, the company has been selling its products in mainland China since 2012, where animal testing is required for foreign cosmetics. This means that while Revlon may not be conducting the tests themselves, they have paid for their products to be tested on animals in China.
In 2013, Revlon announced that it would exit the Chinese market, where sales of its cosmetics had been falling. Revlon's Chinese operations accounted for about 2% of its total net sales, which were $1.43 billion in 2012. The company planned to cut more than 1,000 jobs as part of a restructuring designed to save about $11 million annually. The decision to exit China was also influenced by the potential relaxation of animal testing requirements for cosmetics in the country. The China Food and Drug Administration was considering a rule change that would allow the sale of some cosmetics without animal testing, which may have impacted Revlon's decision to withdraw from the market.
Despite the initial announcement, it is unclear if Revlon completely exited the Chinese market as the company still includes Hong Kong and Singapore, which are part of Greater China, among its global locations on its website. Additionally, Revlon has refused to end its sales in mainland China and has no plans to pull out, according to PETA. Therefore, it is possible that Revlon continues to sell its products in China, complying with the mandatory animal testing requirements for foreign cosmetics.
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Revlon's use of alternative testing methods
Revlon has been accused of testing on animals, specifically in China, where the company sells its products. Revlon claims that it does not conduct animal testing and has not done so for decades. Instead, the company asserts that it comprehensively tests its products using the most technologically advanced methods available to ensure they are both innovative and safe to use.
Revlon supports research to validate alternative testing methods and organizations like the Institute for In Vitro Sciences (IIVS), which promotes the global use of non-animal testing methods. They also claim to collaborate with other companies to advocate for the adoption of alternative testing methods and the elimination of animal testing worldwide.
Revlon's website states that they perform extensive stability testing on all their products to ensure shelf life and quality. They also maintain that their products conform to FDA requirements for shelf life quality for regulated products.
While Revlon asserts that it does not conduct animal testing itself, it does sell its products in countries like China, where animal testing is required by law. This means that while Revlon may not be directly testing on animals, it is complying with regulations that require animal testing to be conducted by governmental authorities.
As a result of this compliance, PETA removed Revlon from its cruelty-free list, as the company was found to be paying for animal testing in China. Revlon has since refused to end its sales in mainland China and has no plans to pull out.
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Revlon's compliance with international safety requirements
Revlon claims that they do not conduct animal testing and have not done so for decades. They comprehensively test their products using the most technologically advanced methods available to ensure they are safe to use. They also state that they support research to validate alternative testing methods and organizations like the Institute for In Vitro Sciences (IIVS), which promotes their global use.
However, Revlon does sell its products in mainland China, where animal testing is mandatory for foreign cosmetics. Regulatory authorities in some countries, including China, conduct independent testing to satisfy their mandatory registration requirements. Revlon complies with the safety requirements of all the countries in which it operates, including China. This means that while Revlon itself may not conduct animal testing, it does pay for its products to be tested on animals in China, and therefore cannot be considered cruelty-free.
PETA had included Revlon on its list of cruelty-free brands for over two decades, believing that Revlon did not test on animals. However, in 2012, PETA discovered that Revlon had been selling its products in China and had therefore been paying for tests on animals. As a result, PETA removed Revlon from its cruelty-free list and has called on the company to end its sales in China.
Revlon has refused to end its sales in China and does not plan to pull out. The company continues to collaborate with other companies to advocate for the adoption of alternative testing methods and the elimination of animal testing worldwide.
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Frequently asked questions
Revlon claims that they do not conduct animal testing and have not done so for decades. However, they do sell their products in mainland China, where animal testing is required for foreign cosmetics. Therefore, they pay for their products to be tested on animals in China.
No, Revlon is not considered cruelty-free. PETA removed the company from its cruelty-free list when it was discovered that they were selling their products in China and paying for animal testing.
Revlon Australia does not conduct animal testing. However, as a subsidiary of Revlon Inc., the company sells its products in China, where animal testing is mandated by the government.
Revlon has stated that they comply with the safety requirements of the countries they sell in and will continue to do so. They have not expressed any plans to stop selling in China, despite backlash from PETA and consumers.
