Leslie Massey
Ezytrail Camper Trailers is an Australian company that offers sturdy and reliable camping trailers across Australia. However, the campers themselves are Chinese-built and imported. The company has worked closely with its Chinese supplier Compaks to improve the quality of the campers, and has made up to 150 changes to its current K Series model. Ezytrail is the first full Chinese importer to be accepted into the CIA (Caravan Industry Association) Victoria.
| Characteristics | Values |
|---|---|
| Manufacturing | Chinese-built |
| Importer | Ezytrail |
| Supplier | Compaks |
| Camper type | Off-road |
| Camper quality | Improved, with up to 150 changes made to its current K Series model |
| Camper price | Undercuts equivalent Australian-built products by around 30% |
| Camper sales | Between 7000 and 10,000 annual camper trailer sales in Australia |
| Camper jobs | 75 people in different roles, including sales, marketing, graphic design, and assembly |
| Camper design | Hybrid caravan with a unique design |
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What You'll Learn
Ezytrail campers are Chinese-built
Despite being Chinese-built, Ezytrail campers are subject to quality testing for dependability and durability. The company has been in business for almost 20 years and has established itself as a trusted caravan manufacturer and market leader in caravans and hybrids. Ezytrail is consistently ISO 9001 certified, adhering to international standards and frameworks that ensure customer satisfaction.
One of the advantages of Ezytrail's Chinese-built campers is the lower manufacturing costs in China, which allows the company to offer their products at more competitive prices. Ezytrail's general manager, Dean Porter, has stated that their imported hard-walled campers will undercut equivalent Australian-built products by around 30%.
However, being an importer of Chinese-built campers comes with certain challenges. Porter acknowledges that it can be difficult to claim manufacturer warranties from Chinese suppliers. Additionally, there is a perception among some Australians that imported brands have poor customer service and do not honour warranty claims. Ezytrail is working to dispel these myths and legitimize their products in the Australian market.
Despite the success of Ezytrail campers, there has been some criticism from those who believe that importing campers from China takes away Australian jobs. Porter has responded to this argument by highlighting the number of people Ezytrail employs in Australia across various departments, including sales, marketing, graphic design, and assembly. He also points out that some fabrication and assembly work still needs to be done in Australia due to restrictions on what can be shipped in containers from China.
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Ezytrail is a volume-selling Australian budget camper trailer brand
Ezytrail's products are Chinese-built, and the company has worked closely with its Chinese supplier, Compaks, to enhance the quality of its campers. Despite being imported, Ezytrail campers are competitively priced and offer exceptional value. The company operates at lower margins due to higher sales volumes and more efficient running costs.
Ezytrail has been successful in the local tent trailer market, with its products known for their sturdy and reliable design, perfect for off-road camping adventures. The company has also been working on expanding its offerings by venturing into the upmarket hybrid camper market.
Ezytrail prioritizes customer satisfaction and is ISO 9001 certified, ensuring that its products and services meet international standards and exceed customer expectations. The company has a dedicated R&D department that tests its trailers and caravans for the Australian market, ensuring dependability and durability.
With branches across Australia, Ezytrail offers a wide range of caravans and campers, providing comfortable and affordable options for camping enthusiasts looking for a step up from traditional tent camping.
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Ezytrail campers are designed for off-road use
While Ezytrail campers are distributed by an Australian company, they are manufactured in China. Ezytrail has worked closely with its Chinese supplier, Compaks, to enhance the quality of its campers, making up to 150 changes to its K Series model. This collaboration has allowed Ezytrail to offer competitively priced campers without compromising on quality.
The Ezytrail range includes both off-road and on-road caravans, catering to various customer needs. Their off-road models are designed to handle rugged terrain, providing a comfortable and warm space to retreat to after a long day of exploring. With branches located across Australia, Ezytrail is easily accessible to campers nationwide.
One of Ezytrail's unique selling points is its commitment to providing luxurious camping experiences without sacrificing comfort. Their off-road campers offer a seamless blend of accommodation comforts and the joys of camping, allowing adventurers to escape the stressors of everyday life while still enjoying a good night's rest.
Ezytrail's off-road campers are also designed with practicality in mind. Their caravans are quality tested to ensure dependability and durability, giving campers peace of mind during their travels. Additionally, Ezytrail offers an extensive online community for its customers, providing a platform to exchange tips and advice with fellow outdoor enthusiasts. This community-centric approach enhances the overall camping experience and fosters a sense of belonging among Ezytrail users.
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Ezytrail campers are sold across Australia
Ezytrail campers are designed to provide comfort, durability, and a superior travel experience. The company has an R&D department that tests its trailers and caravans for sale across Australia, ensuring that their products are of uncompromising quality and offer exceptional value.
Ezytrail campers are Chinese-built and imported. The company has worked closely with its Chinese supplier, Compaks, to improve the quality of its 'off-the-shelf' campers, making up to 150 changes to its K Series model. Despite being imported, Ezytrail campers are sold and distributed across Australia, with local showrooms and staff available to guide customers through their extensive range.
Ezytrail campers have received mixed reviews from customers. While some praise the company for its product knowledge, expertise, and after-sales service, others have criticised the brand for its poor customer service and failure to honour warranty claims.
Overall, Ezytrail campers are a popular choice for camping enthusiasts in Australia, offering a range of trailers and caravans that cater to various needs and preferences.
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Ezytrail campers are cheaper than Australian-built products
Ezytrail campers are around 30% cheaper than equivalent Australian-built products. This is due to lower manufacturing costs in China, as well as Ezytrail's lower margins, which are a result of higher sales volumes and more efficient running costs.
While some may argue that cheaper products are inferior, Ezytrail campers offer uncompromising quality and exceptional value. The company has made up to 150 changes to its current K Series model to ensure that its products meet the expectations of its customers.
In addition to cost savings, Ezytrail campers offer other benefits such as comfort, durability, and the ultimate travel experience. The company has a strong range of camper trailers and hybrid caravans that are designed to take customers where they want to go, both on and off-road. With branches located in every state, Ezytrail is easily accessible to customers across Australia.
Overall, Ezytrail campers provide a cost-effective and high-quality alternative to Australian-built products, offering comfort, durability, and a community of like-minded outdoor enthusiasts.
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Frequently asked questions
No, Ezytrail campers are Chinese-built. The company is a distributor of campers manufactured in China.
Ezytrail's general manager, Dean Porter, has stated that the company operates at lower margins due to higher volumes and more efficient running costs. Additionally, China's increasing skill in fabrication allows for lower manufacturing costs.
Ezytrail has worked closely with its Chinese supplier, Compaks, to improve the quality of its campers. Up to 150 changes were made to its K Series model. Ezytrail was also the first full Chinese importer to be accepted into the CIA (Caravan Industry Association) Victoria.
Ezytrail campers offer sturdy, reliable, and comfortable camping solutions at a lower price point than equivalent Australian-built products. The company has a strong range of camper trailers and hybrid caravans designed for off-road use, allowing campers to explore hidden gems off the beaten track.
